Automated List Cleaning Based on Engagement for Email Campaigns
planned
H
Hannah Benson
I would like to request a feature that allows partners to automatically segment or remove/unsubscribe contacts from our lists based on their engagement with email campaigns—specifically, to automatically remove or suppress contacts who do not click a designated link or button (such as “Yes, keep me subscribed”) within a specified period.
Currently, managing this process manually is time-consuming and challenging, especially with large contact lists. Automated engagement-based list cleaning would help partners maintain healthy, engaged audiences and improve deliverability, while saving significant administrative time.
Thank you for considering this enhancement for the Vendasta platform.
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Rylan Morris - Vendasta
planned
Gabriel Tsoi
Hey Hannah Benson Thank you for your thoughtful feedback. I completely agree that having more advanced suppression automation would save significant time and help improve both audience health and email deliverability!
At the moment, for contact or company-based campaigns, filtering is available based on general engagement (for example, whether a contact has opened or clicked an email), but it does not yet extend to tracking clicks on a specific link or button.
The good news is that we are actively working on enhancing this campaign logic to deliver more powerful marketing automation. Support for specific link-click conditions in contact and company-based campaigns is included in our Q4 roadmap.