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Get better Meta ad performance with smarter targeting in Vendasta Ads in Partner Center
Meta ad plans created in Vendasta Ads now get AI-generated interest and behavior targeting, and faster generation times.

Tailored targeting for Meta campaigns
The most recent updates to Vendasta Ads in Partner Center (currently in Open Beta) include improvements to ensure Meta ad plans pinpoint the just the right people and places.
- AI-generated interest and behavior targeting for Meta: The same custom instructions you already write when creating an ad plan now populate Meta Interests, Behaviors, and Demographics, not just ad copy. The AI only selects from targeting options that Meta's own search confirms are valid, and you can still edit and customize as needed.
- Faster plan generation: Plan generation time stays roughly the same as more custom instructions (budget, age, gender, geo, and interests) are added.
- Sitelinks now match the business' language: Suggestions use the your client's detected website language instead of your instance default, so a French-language business in Quebec gets French sitelinks instead of English ones.
- Accurate multi-lingual text: Text in Structured Snippet fields (like "Montréal") on the plan summary displays correctly on newly generated plans.
Why it matters
These recent updates improve targeting for Meta ad plans, and ensure businesses operating in languages other than English receive ready-to-use plans.
Who it's for
- Partners planning and running Meta ad campaigns through Vendasta Ads in Partner Center
- Partners serving French-language or other multilingual markets in the US and Canada, such as Canadian French (Quebec)
How to get started
- Go to Partner Center > Ads > Ad Plans > Create new plan > [select account] > [select Meta]
- Add custom instructions as usual: targeting, budget, age, gender, and geo settings will now be reflected in Meta Interests, Behaviors, and Demographics automatically.
FAQs
Q: Can the AI invent targeting that doesn't exist on Meta?
A: No. The AI only selects from targeting options that Meta's own targeting search confirms are valid. It proposes search terms based on your custom instructions, but the final list always comes from Meta.
Q: I already have a Meta plan. Do I need to regenerate it to get these fixes?
A: The sitelink language and Structured Snippet encoding updates apply to newly generated plans. If you have an existing plan showing garbled or wrong-language text, regenerating it should correct the errors.