Welcome to Vendasta's November 2024 Product Launch! Join Kendall for a tour through the automated, AI-assisted sales solution designed to help local businesses increase new and recurring revenue, and help your agency demonstrate undeniable proof of performance.
Nurture and Engage with AI-Powered SMS
With AI available to respond around the clock, customers are never left waiting. Whether it's nurturing leads to boost new revenue or managing responses to re-engagement campaigns designed to expand recurring revenue, your clients' AI assistant has it covered. Updates include:
  • Respond to all SMS communication immediately with AI to ensure no leads are lost to competitors and no opportunities are left behind. The AI acts as a receptionist or sales assistant, ensuring customers are taken care of, day or night.
    Available now in Inbox Pro in Business App, and coming soon to Partner Center!
    Learn more
  • Run targeted campaigns to nurture new leads, re-engage existing customers, and more by segmenting Contacts or Companies with Smart Lists in Business App. Smart Lists are always accurate, updating dynamically, and in real-time to only include the Contacts or Companies that meet the custom criteria set. Static lists can also be created. Learn more
  • Request reviews directly within a conversation in Inbox Pro, or the Reputation Management page embedded in Business App.
  • Use Business App on the go with improvements to mobile friendliness and more intuitive navigation.
  • Set Business App to Dark Mode.
Automate Pipeline Management in Business App
While your client's AI assistant is managing customer communication, the resulting opportunities are tracked in their Business App CRM. Trigger nurturing campaigns and sales tasks along the way to move leads through the pipeline. Updates include:
  • Set up Opportunity stages, custom-tailored to each client's business model. Learn more
  • Automate the progression of an Opportunity through all stages from Created to Closed-Won based on customer behavior. Learn more
  • Easily update an Opportunity's status with drag and drop in
    Business App > CRM > Opportunities > board view
    .
  • Easily update a Sales Task's status when in
    Business App > CRM > Tasks > board view
    .
  • Use the customizable, filterable Opportunities tool to demonstrate undeniable proof of performance by your agency as you keep your clients' pipelines healthy.
Dig deeper
into the impact AI assistants and integrated pipelines can have on your clients' local businesses, and your agency.
Optimize Digital Ad Performance with MatchCraft
Demystify digital advertising for your clients with MatchCraft, which gets the most out of any budget through AI-assisted keyword selection, and automated bidding optimization across platforms like Google and Bing. Updates include:
  • Schedule pausing and resumption of campaigns to take advantage of high volume periods like weekends and holidays without manual intervention.
  • Automatically optimize ad spend, keywords, and scheduling based on Google Ads conversion data.
    This is a particularly powerful addition for agencies looking to sell ad services to local businesses that already use Google Ads. Bring existing campaigns into Matchcraft, and start delivering value right away!
Stay On-Brand with Smarter AI in Social Marketing
Create compelling content for more clients in less time with Vendasta's AI-powered Social Marketing Pro. Updates include:
  • Train Social Marketing Pro's AI on a business's website, business profile, and more to enable it to produce social content that is right on brand. Learn more
  • Ensure consistent messaging across social content and customer communication with AI knowledge centralized in Business App to inform Inbox's AI web chat, AI SMS communication, and Social Marketing Pro.
  • [Coming soon] Manage social media marketing from within Business App instead of launching the Social Marketing app separately.
    Est. late 2024/early 2025
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Ready to get started? Join us for these upcoming events!
TODAY: Vendasta Connect - Unleash AI to 10x Your Clients
Join us today at 11:00 AM EST to learn more about these updates, and get a sneak peek into our vision, showing you how AI can optimize customer acquisition and lifecycle marketing to help your local business clients grow, fast.
Whether you're aiming to acquire new clients, strengthen existing relationships, or both — Vendasta Connect will provide you with the AI-driven knowledge, tools, and strategies to propel your growth.
Join now
November 21st Webinar: Automate Lead Nurturing & Engagement with AI Workflow Recipes
Join us for a live webinar to learn how to automate the sales process with AI & Automations in Business App.
Register now
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Other Updates
  • [Business App] Manage images on all of a business' listings from one place. Images can be accessed and updated on an account's Business Profile from Partner Center, in Business App, Local SEO, or Reputation Management. Any updates will be synced to the Business Profile's instance in all other locations.
  • [Platform: CRM] Coming soon: Order more easily with a simplified sales order workflow. Improvements will include a reduction of steps to order submission, automatic saving, increased admin functionality, and many other quality of life improvements.
    Est. mid-Dec. 2024
  • [Platform: CRM] Coming soon: Set specific end dates for each line item on an Order. The end date will deactivate the product and end retail subscription.
    Est. mid-Dec. 2024